Hotel SEO
The new Simply Clicks website design has attracted an increase in traffic from an unlikely source – hotel SEO. The previous design of Simply Clicks’ website has featured a hotel SEO page for about 18...
View ArticleDimensions of Travel SEO
SEO is increasingly coming to the fore in the UK travel industry. A market category that has been at the forefront of the development of pay per click advertising. As cost per click rates remain high...
View ArticleMobile Bookings on the Rise for Travel
A report from TripAdvisor indicates that the mobile bookings for holidays and travel are on the rise. The report is based on a survey of 1,200 UK respondents. 22% of those surveyed said they would use...
View ArticleGlobal Travel Group Conference 2012
A week ago today, 12th March, I spoke at the 2012 Global Travel Group Conference. I spoke at the Global Conference in 2011 and was asked back for a repeat performance in 2012. My theme for 2012 was...
View ArticleCatered Chalet Operator is latest Travel SEO Client
Simply Clicks has been appointed to handle the travel SEO and PPC activities of Adventure Base. Adventure Base operates catered chalets in Morzine and Chamonix. Adventure Base operate from Chamonix in...
View ArticleSpa Breaks
I read an article about spa breaks over the weekend. The article was featured in the Business section in yesterday’s Sunday Times. The article covered the “How I made it” story of the founder of...
View ArticleGlobal Travel Group Conference 2012 Video
Following my debut in 2011, I had the pleasure of being asked back to speak at the 2012 Global Travel Group Conference. Firstly, congratulations to Dave Clayton and Cherie Richards of Global for...
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SEO for Luxury Travel
One of our travel clients has a conversion problem. In some ways they are a victim of the success of the SEO programmes and PPC campaigns we have put in place. Their website visitor numbers,...
View ArticleTravel Industry SEO and PPC Salaries on the Rise
It seems that salaries for SEO and PPC expertise are on the rise in the travel industry. I have just spotted this job advertised on Travel Mole. The advertised salary is £50,000. Head of PPC & SEO...
View ArticleHead of PPC for Thomas Cook
How remiss of me. In writing the previous post I’ve missed an even higher paid job advertised by Thomas Cook. This time to focus exclusively on PPC management. The Thomas Cook job pays up to £85,000....
View ArticlePenguin 2.0 Update Impacts Travel Websites in Big Way
Three weeks since the introduction of the Google Penguin 2.0 update and there have been major impacts observed on several leading travel industry websites including travel agents, tour operators and...
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Travel Local Appoints Simply Clicks for SEO Campaign
IndoChina River Boat Travel Local Asian travel specialist Travel Local has appointed Simply Clicks to handle their organic search marketing activity. The deal was essentially sealed at this year’s...
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Get Skiing PPC Campaign
Simply Clicks has recently been appointed to manage a PPC campaign for Kent travel agency, Get Skiing. The campaign targets group skiers for a range of European ski resorts in the Alps, the Balkans and...
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Christmas Comes Early for PPC Campaign
Christmas Day Lunch at The George in Rye Christmas has come early for a PPC campaign at The George in Rye. On 23rd September Simply Clicks launched a new pre-Christmas campaign to fill The George with...
View ArticleTravel and Leisure Leads Way in Loyalty Awards
Last night I attended The Loyalty Awards 2015 at London’s Grosvenor House Hotel as a guest of Comarch UK. Comarch we co-sponsors of the event and also had clients that had made the shortlist for a...
View ArticleReturn of a Travel Client
Simply Clicks would like to welcome back Get Travel. Get Travel is a Kent based travel business that last worked with Simply Clicks in 2012 and 2013. Ski and Cruise Holiday Specialist Get Travel...
View ArticlePPC Campaign for Kent Hotel Afternoon Teas
Simply Clicks has recently set up a new Kent PPC campaign for the Falstaff Hotel in Canterbury, Kent. The PPC activity is to publicise the launch of a new afternoon tea service for the Canterbury...
View ArticleGoogle Adwords in Thomson Ban
I’ve added a better reference for the story regarding Google banning the use of the three leading tour operating brand names in Google Adwords copy. There is much debate within the travel industry...
View ArticleSEO No.1 Ranking
Just a bit of SEO trivia. I notice today the Search Engine Marketing blog has achieved no.1 in the Google.com results for the term easyjet SEO. From the beginning Simply Clicks’ blogs have enjoyed an...
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